Arrabon Holding — We build and operate the software small businesses run on
SOFTWARE COMPANY · PRETORIA, SOUTH AFRICA

We build and operate the software small businesses run on.

Arrabon turns operations drowning in WhatsApp messages and spreadsheets into systems that run quietly. Built first, proven in production, then licensed monthly.

SEE THE SYSTEMS
LET'S MAKE IT HAPPEN·ANYTHING IS POSSIBLE·ARRABON · ἀρραβών·PROOF OVER PROMISE·BUILT FOR THE OVERLOOKED· LET'S MAKE IT HAPPEN·ANYTHING IS POSSIBLE·ARRABON · ἀρραβών·PROOF OVER PROMISE·BUILT FOR THE OVERLOOKED·
2026
ESTABLISHED
40+
DAILY USERS ON OUR FIRST PRODUCT
50–80
WHATSAPP MESSAGES A DAY, REPLACED
Pretoria
SOUTH AFRICA
01 — OUR VISION

We started Arrabon to build the software nobody was going to build for them.

FOUNDER —

Michael Cockcroft came into technology with no IT background. He was given an opportunity he didn't yet have the skills for, and made the most of it. More than two years later: deep platform expertise and enterprise clients across South Africa.

Along the way, a conviction that wouldn't leave him alone — if a system can make a business run better, it should be possible to build it. For anyone. Not only for the companies large enough to be worth an enterprise vendor's attention.

So we build those systems ourselves — and then we run them.

Our first product, PetCare, runs the daily operations of a Pretoria pet-care agency coordinating more than forty sitters. Work that used to arrive as fifty to eighty WhatsApp messages a day now lives in one system.

TODAY, ARRABON RUNS
01A job-management platform coordinating 40+ pet sitters in Pretoria.
02A client and credit-check platform in build for a mortgage originator.
03A new venture with an established operating partner — announcement to follow.

The systems
we run

02 — PORTFOLIO
PetCare — all jobs list with applicants PetCare — manager home showing today's active jobs PetCare — this week's schedule across every team
ARB-P-01 PET SERVICES · SAAS OPERATING

PetCare

Job-management platform for pet-sitting agencies. Runs scheduling, job posting and sitter coordination for an agency of 40+ sitters — replacing the 50–80 WhatsApp messages a day it took to run the business.

LIVE SINCE JUL 2026 ↗
[ ORIGINATION CRM — PIPELINE VIEW ]
ARB-C-02 FINANCIAL SERVICES · CLIENT PLATFORM IN DEVELOPMENT

Origination CRM

Client-relationship and credit-check platform for a South African mortgage originator: pipeline tracking, consent-first credit reports drawn bureau-direct into each client record, automated client communication.

IN BUILD ↗
+
Coming soon…
THIS SPOT COULD BE YOURS
ARB-V-03 YOUR INDUSTRY OPEN

Coming soon…

The next system on this list hasn't been built yet. You know what your company needs, let us build it.

CLAIM THIS SPOT ↗
ἀρραβών ἀρραβών ἀρραβών ἀρραβών ἀρραβών ἀρραβών
ARRABON · ἀρραβών

A pledge. A deposit. The first instalment that guarantees the whole is coming.

In ancient Greek commerce, the arrabon was the earnest — money put down in good faith as proof the rest would follow. It's how we build: something real first, running in production, before we ask anyone to believe the whole.

How we operate

03 — METHOD
DISCOVERY
SCOPE & TERMS
BUILD
PROVE IN PRODUCTION
OPERATE

One conversation

1

You walk us through how the business runs today — the messages, the spreadsheets, the misses.

Scoped in writing

2

What gets built, what it costs, which milestones release payment.

We build the system

3

Purpose-built for your operation, not configured from someone else's product. Delivered in weeks.

You use it early

4

A working version in your hands while it's still cheap to change.

Proof, then payment

5

Milestones fall due only once it runs on real work. This is the arrabon.

We keep it running

6

Hosted, supported and improved on a monthly licence. We don't hand over and leave.

“I don't have to stress that something gets missed.”

Owner of a Pretoria pet-care agency, on running 40+ sitters through PetCare. Before the platform, a single job posting generated around twenty messages before every reply and schedule was handled — all of it landing on one person's phone.

VERIFIED CLIENT STATEMENT · AUG 2026 · QUOTED WITH PERMISSION
Michael Cockcroft, founder and managing director of Arrabon
04 — LEADERSHIP

Michael Cockcroft

FOUNDER & MANAGING DIRECTOR

ERP consultant turned systems builder: more than two years implementing SAP SuccessFactors for enterprise clients, now building and operating software for the businesses enterprise software ignores.

WHAT WE DON'T DO
Resell or customise off-the-shelf software.
Build and walk away. Every system we build, we host, operate and support.
Marketing sites, e-commerce builds or app-store plays.
Charge for promises. Nothing falls due before it's demonstrably working.
ἀρραβών THE EARNEST
READY TO TALK?

You know what your business needs. Let's build it.

No procurement process. Just a conversation about how the work actually runs.

Get in touch See what we've built
OPERATORS IN UNDERSERVED INDUSTRIES · PRETORIA · SOUTH AFRICA